Advancing Women's Careers in Insurance
As part of our commitment to leading the industry in advocating for women in insurance, we developed a program called SHE Travels®, named to showcase Travelers’ support of all women in our industry. SHE Travels has three priorities:
- Raise awareness of the opportunities for women in the insurance industry.
- Promote professional development for women in the industry.
- Facilitate effective networking and mentoring.
At the heart of SHE Travels is a series of Women’s Leadership Forums focused on topics for advancing women in the workplace. Since the program’s inception in 2018, more than 6,200 Travelers agents and employees have participated in more than 42 live and virtual events across the country. To date, these forums have enabled the discussion of topics such as modern mentoring, career advancement, work-life integration and the importance of diversity and inclusion in the workplace. In 2023, our virtual event featuring sales expert Sam McKenna was top-rated, with 96% of attendees reporting that they found the session to be very engaging.
In honor of International Women’s Day 2020, we launched the SHE Travels LinkedIn group – an online professional community for women and allies, where our colleagues and agency partners can learn from and support one another. The group shares relevant content and helps facilitate meaningful conversations and connections. The group comprises Travelers employees and our independent agents, and its membership topped 6,200 in 2023, with 70% of group members being agents and 30% being Travelers employees. The SHE Travels LinkedIn group was selected by LinkedIn to participate in its “Inner Circle” program, an invitation-only network for the most engaging groups on LinkedIn.
Additionally, SHE Travels includes a video series featuring employees and agents who share their stories about how smart risk-taking helped them advance their careers.
A new element of SHE Travels in 2022 was our Letters of Encouragement initiative. In support of Women’s History Month, we asked agents and employees to write letters of encouragement to women colleagues to show appreciation and demonstrate the positive impact they have had on their colleagues. We received an overwhelming 1,300 letters, tapping into a powerful and lasting way for women to express support for each other.
In 2023, we built upon the Letters of Encouragement initiative with “Letters of Appreciation,” in honor of Women’s History Month. We created compelling #TellHERStory sound bites featuring quotes from last year’s initiative to promote the campaign in the LinkedIn group and generated more than 1,100 new letters from employees and agents in two weeks.
Through SHE Travels, we hope to empower our people, shape our culture and pave the way for all women who do and will work at Travelers.
Click here for a video about our SHE Travels events.
Click here for a video about the Letters of Encouragement initiative.